Jingdong quarterly graphic what caused the loss

Tencent technology Lei Jianping reported on August 15th

Jingdong group (Stock Code: JD) today announced earnings. Reported that the total amount of transactions in the second quarter of Jingdong $63 billion (about $10 billion 200 million), an increase of 107%, net income of $28 billion 600 million (about $4 billion 600 million), an increase of.

Jingdong 2014 second quarter non GAAP (Non-GAAP) net loss of $11 million 800 thousand (about $1 million 900 thousand). Jingdong in the second quarter of 2013 under non GAAP (Non-GAAP) net profit of $37 million 500 thousand.

in accordance with U.S. GAAP (GAAP), Jingdong 2014 second quarter net loss of $582 million 500 thousand (about $93 million 900 thousand), a net loss of $28 million 300 thousand last year.

however, the amortization of the Jingdong group, an increase in net loss is mainly due to the acquisition of assets and business and bring to Tencent strategy in the protocol of the intangible assets, bring real will not affect the daily operation of Jingdong.

Jingdong Q2 revenue 28 billion 600 million yuan, an increase of 64%

Jingdong 2014 second quarter revenue of $28 billion 612 million, compared with the previous quarter, an increase of 22 billion 657 million yuan of $26%, an increase of $17 billion 453 million over the same period last year, 64%.

Jingdong group of active users in the second quarter of 2014, an increase of 94% from 2013 to the end of the second quarter of 38 million 100 thousand. Jingdong in the second quarter of 2014 to complete the order amount of $163 million 700 thousand, compared with the 2013 second quarter of 72 million 600 thousand, an increase of 126%. In the second quarter of 2014, the total number of orders completed by mobile terminal accounts for about 24% of the total order.

Jingdong Q2 direct sales revenue of 27 billion yuan accounted for 94.4%

Jingdong in 2014 second quarter sales revenue reached 27 billion 18 million yuan, 21 billion 781 million yuan compared with the previous quarter growth of 24%, 16 billion 895 million yuan over the same period last year growth of 59.9%, its direct sales accounted for revenue ratio of 94.4%, a further decline.

Jingdong Q2 cost 25 billion 457 million yuan an increase of 60%

Jingdong in the second quarter of 2014 was $25 billion 457 million, representing an increase of $20 billion 396 million in the previous quarter of $25%, an increase of $60% over the same period last year.

Jingdong Q2 gross profit margin of 3 billion 155 million yuan   11%

;

Jingdong in gross margin continued to improve, the Jingdong in 2014 second quarter gross profit was 3 billion 155 million yuan, gross margin reached 11%, hit a new high in recent years, compared to 8.9% last year, compared with the same period last year increased by 2.1 percentage points.

>